Chhavi Handa Social Media Marketer

Portfolio

I help brands turn social attention into real growth — content people stop for, campaigns that perform, and communities that stick around.

(01) — About

Social media,
done properly.

I'm Chhavi — a social media marketer with 1.5 years planning content, running organic and paid campaigns, and looking after the community around a brand, then reporting on what actually moved. No vanity metrics, no guesswork.

Who

Chhavi Handa

Social media marketer, 1.5 years in — building brands for founders and lean teams, remote and worldwide.

Based in

Faridabad, India

Certified

HubSpot · Hootsuite · Google Ads

Social & paid marketing

Education

B.Com — Marketing & Accounting

New Delhi · 2021–2024

(02) — Website design

Websites, built to convert

Two live builds — scroll through each one, then slide across to the next.

01 Live site

CloudRoots

A quality-engineering consultancy. I developed the site end to end — structure, content and messaging that make the offer clear and move visitors to act.

cloudroots.co.in
CloudRoots website
02 Launching soon

Pillgo

CloudRoots' medication-reminder app that helps families keep track of the pills their parents and grandparents take. I built and wrote the launch site.

pillgo — early access
Pillgo website
(03) — Creatives

Campaign creative

Launch teasers, organic social and brand films — a selection of recent campaign work.

Selected creative Recent work
Yaffe · Reel
Pillgo social campaign
PillgoSocial campaign
Healthy skin promo
SkincarePromo creative
Yaffe organic social
YaffeOrganic social
Pillgo launch teaser
PillgoLaunch teaser
(04) — Skills & Tools

The method

A complete workflow, start to finish — from the first idea to the numbers that prove it worked.

01

Strategy & positioning

Where the brand should play, what it should say, and the content plan that gets it there.

ChatGPTClaudeGeminiPerplexity
02

Content & creative

Reels, carousels and campaign visuals — written and designed to stop the scroll.

CanvaNano BananaSora
03

Publish & community

Calendars, scheduling, daily engagement and outreach that builds a real audience.

Meta Business SuiteBrevo
04

Paid & growth

Audience targeting, A/B testing and optimisation that brings cost down and results up.

Meta Ads ManagerGoogle AdsLinkedIn Campaign Manager
05

Measure & report

The numbers that matter, tracked every week — so every decision is backed by data.

Google AnalyticsLinkedIn InsightsInstagram Insights
(05) — Results

The numbers

Real outcomes from real campaigns — organic brand growth at CloudRoots, paid performance at UniBots. Measured, not estimated.

CloudRoots · Organic
1,100+

Company LinkedIn followers from ~430

within 4 months
CloudRoots · Organic
4,000+

Founder followers grown from ~2,500

within 4 months
CloudRoots · Web
1,500+

Monthly website sessions from ~100

within 4 months
CloudRoots · LinkedIn impressions
14,910+
365 days · ▲ 13% vs prior year
Oct 2025Jun 2026Oct 2026
UniBots · Paid
61%

Lower cost-per-click

Before · AED 2.00
After · AED 0.78
UniBots · Paid
5×

Revenue per click

Before · AED 0.56
After · AED 3.00
UniBots · Paid
5,500+

Campaign impressions from <1,000

(06) — Contact

Let's make something
worth following.

Chhavi HandaSocial Media Marketer